Kantar Worldpanel ComTech has released some new data which suggests that users switching from Android have helped fuel the recent growth for iPhone in Europe.
Kantar has tracked the growth in Great Britain, Germany, France, Italy and Spain has had significant growth. iOS grew 1.8 percent from last year to 20.3% overall market share this year. What is interesting is that nearly a third of new iPhone users are switchers from Android phones.
Even in the latest earnings call, this is evident, Apple has sold 61.1 million iPhones this quarter.
Kantar: “In the first quarter of 2015, the iPhone 6 and 6 Plus continued to attract consumers across Europe, including users who previously owned an Android smartphone,” reported Carolina Milanesi, chief of research at Kantar Worldpanel ComTech. “On average, across Europe’s big five countries during the first quarter, 32.4% of Apple’s new customers switched to iOS from Android.”
What also helped fuel the growth for iPhone 6 and 6 Plus is China. The country has adopted the new models really quickly, especially users from Android Phones.